Artificial intelligence is transforming the way cosmetic products are marketed. From virtual influencers to AI-generated spokespersons, brands now have powerful tools to create realistic advertising content quickly and at scale. However, regulators are increasingly concerned about their potential to mislead consumers. South Korea has recently taken an important step in this area by introducing new...
Consumers often evaluate cosmetics with a simple question: “Does it work?” Yet from a regulatory perspective, this question combines two very different concepts that are assessed independently: product safety and product performance. Understanding this distinction is becoming increasingly important as consumers encounter a growing number of claims about anti-aging effects, hydration, skin repair, natural ingredients,...
The European regulatory landscape for cosmetic ingredients continues to evolve, and recent developments at the European Chemicals Agency (ECHA) have attracted significant attention across the cosmetics industry. Two substances in particular—Climbazole and Benzylhemiformal—have become the subject of regulatory proposals that could influence their future use in cosmetic products. Although these proposals do not immediately change...
The US Food and Drug Management (FDA) has officially cleared bemotrizinol (BEMT) for use as an active ingredient in sunscreens, ending a pause of over twenty years since the agency last allowed a new UV filter. American manufacturers, who have long relied on older actives, can now introduce BEMT-based formulations, a change eagerly anticipated by...
The sunscreen category has evolved considerably in recent years. While much regulatory attention has traditionally focused on UV filters and efficacy claims, innovation is increasingly taking place through product design and application formats. Among the formats attracting growing consumer interest are sunsticks and cushion-based sunscreen products. These alternatives to conventional creams and sprays have been...
On April 29, 2026, Indonesia’s Food and Drug Supervisory Agency (BPOM) issued Regulation No. 8 of 2026 on Cosmetic Good Manufacturing Practice (GMP) Certification. The new regulation replaces Regulation No. 33 of 2021 and took effect on the day it was promulgated. GMP certificates, GMP aspect fulfillment certificates, and shared facility approvals that were issued...
The European Union has introduced new provisions under Regulation (EU) 2024/2865 that affect how hazardous substances and mixtures are labelled when supplied in very small containers. The changes are part of the ongoing revision of the Classification, Labelling and Packaging (CLP) framework and aim to address a long-standing practical challenge: how to communicate hazard information...
Generative AI transforms how people find beauty products online. Beauty brands that fail to update their digital strategies may see their visibility fade. Recent industry data shows that AI draws from online communities,expert reviews,encyclopedias,and top retail sites to build product recommendations.Leaders in the field point out that products with clear badges or certifications receive much...
Indonesia is implementing tougher standards for cosmetics compliance. New halal documentation rules are set to take effect alongside stricter action against unauthorized cosmetics in the marketplace. These two moves send a clear message-adherence to regulations has become compulsory in Indonesia’s cosmetics sector. A recent draft regulation from the Halal Product Assurance Organizing Agency (BPJPH) outlines...
Few ingredients are as widely used in cosmetics as ethanol. It is found in perfumes, deodorants, aftershaves, hair products and many other formulations, where it serves as a solvent, carrier and preservative-supporting ingredient. Despite its long history of use, ethanol has recently become the subject of increased regulatory scrutiny in the European Union. Ongoing discussions...
